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PEOPLE WHO WORKED ON THIS:
Justin Gomes - CD
Alex Goldberg - Writer
Gavin Williams - Writer
Bruno Bossi - Director
PEOPLE WHO LIKED THIS:
My mum
PEOPLE WHO DIDN'T LIKE THIS:
A few people sitting in a
research group.
"There's a battle going on inside of you between two forces,
the one who wins is the one you feed"
Ironically this ad never made it through research in this longer format. We ended up doing two 30" ads, with a massively stripped down voice over, for the web. Sometimes fear wins.
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